Marketing Merge Network - Internet Marketing for Network Marketers

If you use Digg, Stumble, Furl or other social bookmarking sites to generate more leads and traffic, check out this new tip posted in the Social bookmarking journal here on this blog.

Click to review the Social Book Marking Tip for Today

What if you could get a ton of exposure to your Web 2.0 sites, blog or website in a shorter period of time?

Well, that's what I did... by leveraging product and company launches that I knew my target market would be searching for in the near future.

This post is for those of you who are attracting network marketers.  However, anyone can use this strategy so everyone who wants more traffic to their web site or landing pages should read and follow through on this.

Position Yourself Early Within the "Black Belt Recruiting" Frenzy

I'll explain in detail how you can leverage the upcoming launch of Mike Dillard's new book, Black Belt Recruiting to secure more search engine listings for a niche target market within network marketing (people searching for information on Black Belt Recruiting).

Doing this will help you generate leads. 

You can generate extra income as you do this. 

More important, you can lock yourself in to generate leads and income in an ongoing fashion, for months and years--with little if any ongoing effort.

Following this same type of strategy was my springboard to generate leads daily on a whole new level (I did it twice).

This strategy was also used by Scott Rogers--he now generates 20+ leads a day, every day. 

A little over a year ago he wasn't producing anything close to this (and neither was I).  He and I (and many others) used this strategy to catapult our success.

It can have the same effect on you.

Create Content About a Current Event that Your Target Market Will Soon Be Searching for in Large Numbers

If you don't 'hit' it this time with the launch of Black Belt Recruiting, you will be much more prepared to 'nail' it the next time a similar opportunity like this comes up. 

So follow through on this with the willingness to learn it from the perspective of an insider... by going for it and following up on what I suggest here. 

It might end up being a big hit for you this time around with the launch of 'Black Belt Recruiting.' 

It may be a smaller but still 'sizable' hit. 

Or... you may not be ready to act quickly enough right now to get the bigger results that are possible from this 'Black Belt Recruiting' launch... 

But even so, if you give it a try, it can still add to your leads generation 'web of content' presence.  It's worth giving it a go at any level.

What I share with you here can be applied to all kinds of things--whenever something new hits the scene in the world of your target market (news, products, company launches, etc).

In this case, it comes in the form of a new book release that 'network marketers' will be searching for in large numbers... Black Belt Recruiting by Mike Dillard and Mark Weiser.

What is Black Belt Recruiting?

Mike Dillard is launching his new book, Black Belt Recruiting on July 22nd. 

He partnered with a phone prospecting expert, Mark Weiser.  Together they created this book to teach how to apply the attraction marketing principles on the phone when it comes time to connect with the leads you generate.

A lot of network marketers will be hearing about the book in email blasts and promotions, as well as other web content all over the Internet.  That's the buzz you want to leverage. 

That's the kind of thing you want to always be looking for.  I'll explain why in a moment.

Dillard has already started the buzz so we're a little late taking full advantage of this particular 'buzz leveraging' opportunity.  I've been so busy on other projects I just didn't think to use this particular book/product launch to teach this special strategy. 

But there's still time to go for it if you are in a position to act quickly and massively.  (Again, if you can't, just do a little and it will still have the opportunity to get more out of your efforts than usual).  At the very least you'll learn a ton and be ready to act quickly on this strategy the next time you see it come up (and it comes up a lot).

I set aside about three hours just today and will focus more each day for a few days to create content at all my locations, to catch as much of this buzz as I can.

What's the strategy exactly?

• Create content as fast as you can for the key word, Black Belt Recruiting.  Create it in any possible location within existing Squidoo lenses that already exist.  It can just be a paragraph long for now.
• Create it within blog pages that already exist (again, even if you just create something short on the topic).
• Create a blurb on it (value based) in a Hub Page you have.
• Create an ezine article on it.
• Create a new Squidoo lens, or Hub page referencing it.
• Create an entirely new journal at your blog about it.
• Create a video on it.
• Book mark all the pages with the tag Black Belt Recruiting, Mike Dillard and variations of that, like Dillard's Black Belt Recruiting.  Just be sure to follow the rules of social book marking as we lay out in the Professional training area so you're not seen by google to be a spammer.
  

You don't have to do all of these things, but the more the better as fast as you can.

Why?

Because of timing and the way search engines work and the 'herd' moves.

How "Black Belt Recruiting" Can Generate Ongoing Leads for You with the Search Engines and the Herd Mentality

We're all part of the herd.  That's not always a bad thing... in this case it's just a metaphor to describe how us humans behave when we see a social movement in a certain direction.

 When new breaks out, or a new book is releases (like in this case, Black Belt Recruiting) to a certain audience... and there's a bunch of buzz built around it, people move in large numbers to take a look at what all the fuss is about.  Marketers like Mike Dillard are really good at this.  And the bottom line:  when you have a list over 100,000 people in a niche market like network marketing it's not too hard to do.

Positioning Yourself with the Search Engines

If you've been moving through our Professional tutorials, in the social marketing training area, you're building your web of content and learning how to optimize your links and content to get found by people on the search engines.

But here's something you may not know...

When something new and big (that lasts) hits the engines... in other words, when a lot of people all of the sudden start searching for something like 'Black Belt Recruiting,' the search engines seem to look and see how is there first.  Those who are early in getting content up for that search term and related variations of that search term seem to be able to lock themselves into position in the search engines.

It's not that the first person who puts content up gets the position.  It isn't' so simple.  Everything we have been teaching you in the Professional area of Marketing Merge needs to be implemented (links with related anchor text, book marking properly, etc).  Those who consistently do this kind of 'correct' marketing and content creation for a new search term that suddenly gets searched by large numbers of people have an opportunity to lock themselves into a great position that sticks.

So here's what I want you to do if you can right now...

Go through the bullet point list above.  Do as many of those things as fast as you can between now and several days after the launch of Black Belt Recruiting.

Continue even after the launch-continue building links and content.  Don't stop.  

You could very well end up on the 1st or 2nd page of Google for Black Belt Recruiting, which would potentially perm

(Again, if you can't do this right now that's fine but see what you can create... give it your best shot... be active in this process during this unique situation and see where the chips fall.  At the very least you'll learn a ton, create some more content that will contribute overall to your lead generation process, and you'll be more prepared for the next opportunity like this).

 By the way, if you have an account at Marketing Merge log into your Professional training area and go to your Profile.  From there you will see a link to learn more about Black Belt Recruiting.  You can access a free 1-hour training video where the authors, Dillard and Weiser, discuss some of the attraction principles shared in the book on how to recruit your prosepcts after you've attracted them.

If you've purchased Magnetic Sponsoring, Building on a Budget or any of Dillard's previous books, you already have access to a link (you'll find it by logging into your Magnetic Sponsoring account at www.magneticsponsoringonline.com)  You'll want to place that link into your Profile at Marketing Merge so that your prospects who come through your system who get the book, buy it from your URL.

6:30 PM PST, July 16th

Being able to create 'attractive' content is a valuable skill. It literally brings people to you and what you offer. It allows you to sell to large numbers of people when you're not even there.

You can attract prospects with video, and you can hire writers to do your writing for you.

But Learning to Write & Communicate Effectively On Your Own is the Most Lucrative Step You Can Take.

Effective communication has always been valuable, but never more than now.

You can build an audience with the Internet-a big audience.

If you know how to use your words, you can create a "web of content" that gives you influence and fortune.

Your "content" will become the most valuable asset you own (even more valuable than your house fully paid) because when you can communicate your ideas effectively you can literally create money out of thin air-out of nothing more than your thoughts, feelings, ideas and values.

You can lead people to the things you deem valuable.

What you see they will see.

Not because you're manipulative or greedy, but because you were able to share something in a way others understood.

What Do You Write About? And How Do You Write So People Hear You...

On Wednesday, July 16th, at 6:30 PM PST (9:30 EST) we'll begin a 6-week training course to teach you this valuable skill that you will benefit from throughout the remainder of your lifetime.

We'll hold a class once per week for 6 weeks teaching you:

- What topics specifically to write about to attract YOUR target market

- How to write on those topics so you attract a large audience and hold their attention

- A simple to follow strategy for creating an outline that's NOT overwhelming, but actually inspiring

- How to use a template to create original, clear, concise and powerful content
Where to find free photos to add to your content for more impact & bring it to life

- How to sell to your audience without ever feeling like you're even selling

- Bonus * How to apply all of this to create attractive and influential video
You don't have to be a great communicator in order to become one!

If you can write an occasional email and form complete sentences... you can be an attractive writer and build an audience with words.

We'll teach you using examples for attracting:

1. Business prospects
2. Travel industry prospects
3. Wellness product prospects
4. We'll go over YOUR product and industry if it's not covered above

At week 5 we'll give you a chance to personally request that I go over examples for your specific business so you can 'get' this down to the core and use it in YOUR business and for your needs.

The course will be available to all Professional Members at no additional cost.

Only 50 seats will be reserved at $195 for those of you who are NOT at the Professional level.

(Note:  These were sold out as of July 13th).

Again, this entire course is available to active Professional members free of charge.

Partners in success,

Mike Klingler

P.S. The registration link will be emailed to professional members or those who have paid for the course on late Monday or early Tuesday.

Professional Members will also find the registration link by logging into your Professional back office (this will be available Tuesday afternoon).

Click the link above to review this Big Tip -

I View This as THE #1 Reason I've Done So Well Generating Leads

You may have learned the hard way that some email providers like Oprius, I-contact, Aweber and others have strict rules.

It's important to become a student of this topic, not only to succeed in your own marketing, but to become a highly sought after "attractive upline" who your prospects want to first talk with, and second sign up with... because of your knowledge in the field.

Challenges 'newbies' face when building their list:

1. Can't load leads into an auto-responder system without having them opt-in first (so you lose a big percentage of your list)
2. You lose your account because you're emailing leads that you gathered with another company's lead capture page (like Magnetic Sponsoring, Building on a Budget, Renegade, 7 Lies, Marketing Merge, University, etc).
3. Can't load leads into auto responder that you purchased or received from an upline (or elsewhere)

We're going to address all this and talk about solutions.

Why the email 'auto-responder' companies are so strict...

Good deliverability is EVERYTHING to a reputable email marketing provider.

Companies like I-contact, Oprius, Aweber (and a small handful of others) have survived in the highly competitive industry of 'emailing marketing' because they followed the rules. That is to say they made their clients (you) follow the rules.

The companies that didn't follow those rules are either gone or on their way out.

That's because their emails didn't get delivered--they were blocked by the 'big boys' who decide if an email gets through or not.

Aol, yahoo, hotmail and dozens of other major email giants block email senders that get a lot of complaints about spam.

You're not going to pay to have a company like I-contact or Oprius (or Awebber or any other) send your emails and auto-responders if they don't get through to your prospects' inbox.

That's why the rules are strict. They should be. We're all happier with less spam.

The rules are as follows, "Be very respectful to people's email boxes."

Among other things 'being respectful' means that the person should have opted into YOUR list. As time goes on the line gets more and more clear on what it has to mean to be considered 'your list.'

They don't want you to send an email to your list unless you generated it yourself.

That doesn't mean you won't get away with it if your complaints are low--but it's the rule to follow if you want to be 100% in the safe zone.

Can't load leads into an auto-responder system without having them opt-in first (so you lose a big percentage of your list)

If you've collected leads from somewhere, even if you gathered them with your own lead capture page using the most respectful opt-in methods possible... some email management companies like Aweber and Oprius require you to have them first "opt in" when you load them into your contacts list.

It works like this...

When you load in the leads to Oprius or Aweber, an email is sent to the contacts you loaded in asking if they want to receive email from you. If they don't indicate that they do, then they won't be added to your auto-responder or list.

Now, everyone knows you'll lose a huge percentage of your leads if you do this. But it makes sense why companies might require it... it minimizes complaints about spam.

I-contact is more relaxed on this...

That's why I use I-contact -- they do allow you to load in leads that you generated elsewhere without making you have them opt into the list when you load them in.

But they do have rules... for example, they ask that you have people opt in if you haven't emailed them for more than 6 months--and they require that you generated the leads yourself.

If you purchased the leads it's likely that I-contact won't bug you about it as long as you don't create a lot of complaints. That's all they really want to minimize... they don't want unhappy email receivers. And it makes perfect sense.

I-contact could change this policy but I hope they don't.

If you're using Oprius or Aweber and you're loading in leads you generated elsewhere (like with Magnetic Sponsoring, Building on a Budget, Renegade, 7 Lies, University, Marketing Merge, or any other affiliate lead capture page) you'll have to use the opt-in feature, which will cause you to lose a fair percentage of your list.

If you're NOT using I-contact than you're hopefully creating your own lead capture pages so that your leads opt into your list the moment they sign up, because much more of them will do it at that point in time.

At some point it's a great idea to create your own lead capture pages, which we're going to move into in our webinar trainings at Marketing Merge Professional later this summer.  

Having your own lead capture pages that you create yourself helps eliminate many email marketing concerns.

There are some great resources out there to help you fairly easily start creating your own lead capture pages. 

Oprius is one of them that I've heard a lot of good things about and am investigating to teach with.

If you want to jump ahead to creating your lead capture pages and haven't already done so, check out Oprius.

Again, we'll offer tremendous support in teaching how to set up your own lead capture pages later this summer. 

You Will Always Be Using 'Some' Affiliate Lead Capture Pages (Most Likely)

There will often be advantages to using affiliate lead capture pages to generate more leads in "niche" target markets and to monetize or offer more value to prospects...  So even if you are creating your own lead capture pages you'll likely be in a situation where you want to load leads into your email marketing service.

More about generating leads through an affiliate lead capture page...

If you're generating leads yourself, but you're using a lead capture page from one of these sources:

• Building on a Budget
• Magnetic Sponsoring
• The Renegade
• The 7 Lies
• Renegade University
• Any Other Lead Capture Page That is Accompanied by Emails You Don't Send

There's a challenge you may have to face.

While you ARE generating the leads when you use one of these lead capture pages, you are also partnering with these companies who created the lead capture pages (and usually much more 'value' behind the lead capture page).  This is a win-win because it gives you more value to share with your prospects.

But the creators of these lead capture pages (i.e. Mike Dillard, Ann Sieg, myself or whoever it may be) are also sending emails to your list. That's part of the arrangement. You get to use the tools, training, affiliate program, etc so you don't have to go out and build all of it yourself. In return you share the lead.

It works out well except for one little hitch, which has become a bigger issue recently...

The email companies (Oprius, I-contact, Aweber, etc) require that the lead capture page states that the person opting into the list will be receiving emails from two parties.

I'm currently working with I-contact on this so we can put the appropriate statement on the lead capture page to properly address the issue.

I think this is a great thing--because we're going to be advertising you, the guide, even more--right on the lead capture page! 

As you know it's all about branding YOU and we're going to keep looking for opportunities to do that.

I'll give you an update on that as soon as it's there.

In the meantime keep using your lead capture pages as you are (if you're using any right now).

If you're not generating complaints than you'll most likely be fine. If you run into any challenges let me know.

Buying or getting email leads from elsewhere...

So if you buy or get your leads from another source the email companies like Oprius, Icontact, Aweber, etc are very concerned and have set up some strict rules basically saying 'no' to it.

But basically, if you don't generate complaints then you stay under the radar. They know people are breaking their rules. In the marketing world that's pretty normal. But they rules will probably get more strictly enforced going forward.

So Here's the Email Marketing Solution:

1. Learn to create your own lead capture pages as we've mentioned already. It's not that hard. We'll start some tutorials on this shortly to take you step by step through it. Or, you can jump ahead if you like.
2. We'll be putting your name on all the Marketing Merge and Renegade University lead capture pages, which will put you 100% in compliance with being able to email your contacts even if you use our lead capture pages.

Other affiliate lead capture pages like Building on a Budget and Magnetic Sponsoring, Renegade or The 7 Lies may or may not follow this plan. But you can still use them -- just be thoughtful of the issues and note some tips I give below.

So going forward, if you're using affiliate lead capture pages to generate leads, stay under the radar and minimize spam complaints.

How?

By putting yourself in the shoes of the person getting the email--

• Do they know why they're getting the email from you right off the bat (based on your subject in the email and the content)?
• Is it perceived as value to them or does it feel like you're selling something too quickly?

Ultimately, this is the new landscape of the business world.  Become a student of these topics and you'll be a very valuable asset in the business world.

I'm still working with I-contact for the exact wording change for our Marketing Merge and University lead capture pages--to put YOU there so we're 100% compliant. The benefit will even go beyond that because it will brand you... putting your name in front of your prospects from the get go.

I'll share that with you as soon as it's ready and we'll hold a Webinar event to go over this topic in much more details.

We will continue to give you the most current and helpful tips you need to excel at attraction marketing.

It's indeed a process--enjoy it!

Partners in success,

  Mike Klingler

P.S. If you have questions or comments to contribute please share it using the comments section below. 

To learn more about any of the email marketing companies we've discussed in this article (or the issues), log into your Renegade University account at www.MarketingMerge.com   Contact your guide for help.

• www.MarketingMerge.com
• Click on Professional Login
• Go to 'Attraction Marketing'
• Then 'Marketing Tutorials'
• Then 'Social Marketing'
• Then Misc. Tutorials in far right corner
• Be sure to review the slides and find the 'bonus' slides under the Webinar 

We held a training on Tuesday but had to record these tutorials Wednesday due to a technical issue.

Topic:  Getting More People onto Your List without More Work.
 
These are now posted in your Professional back office, in the Social Marketing Section, Phase II (Misc. Section).
 
Part 1 (88 Minutes)-- Make it Easy for Prospects to Get in Your List 
 
Part 2 (A Look at a 2nd Example and Some Follow Up Points)
 
Patience + Action will pay huge dividends.
 
Partners in success,
Mike Klingler

P.S. Professional level members of Marketing Merge can log in at www.MarketingMerge.com to access all step by step tutorials.  To find a guide and access our free or low cost training to generate your own leads online, go to Google and search for either:  Renegade University, Marketing Merge or Marketing Merge Guide

We're holding two important events next week...

• Tue. -- Squidoo Phase II Advanced Training - Increase Leads, Increase Results
• Th. --  Marketing Merge Guides Network Super Training -- Overview of SEO Plan & Q and A Session

These event may not be listed on the calendar in your back office when you get this email, but they'll be posted over the weekend.  I wanted to give you as much notice as I could.  I've just decided today to do these events.
 
The first event, which will be on Tuesday at 6:30 pm PST (9:30 EST), is a "vitally" important training for anyone who has created more than a few content pages, including 2 or more Squidoo lenses... and who has made it into Phase II of your social marketing tutorials.
 
You need to be somewhat familiar with these terms in order to attend:

•    bookmarking
•    key words
•    tags
•    anchor text
•    title tags

These terms have been covered thoroughly throughout the Phase II training.
 
IMPORTANT!
 
If you're just getting started don't attend this event yet... I'd like you to catch the recording of it later--after you've created some content, including two or more Squidoo lenses and you have gotten into Phase II training in your back office.  If you're not sure where all that is than you need to watch the webinar that gives you a tour of your Professional training area in the 'start here' section.  This is all simple if you follow the steps.
 
Marketing Merge Guides -- First Training Webinar, Thursday at 6:30 PM PST (9:30 PM EST)
 
The Marketing Merge Guides "No-Cost Lead Generating and Higher-Level Training" is Starting.
 
If you have submitted your first links to apply to the Guides Network you will receive an email from us about this event on Tuesday evening.  This will be open to questions and answers.  
 
If you have not submitted your requirements to apply for the Guides Network before yesterday, June 20th, you cannot attend this live event.  However, once you do submit the requirements you will have access to the recording of this event, and all future live events.
 
On Thursday's event  we will have a 'Super Training,' where I'll explain and outline how I am building a massive search engine optimization web 2.0 program, of which the leads are shared with the participating Guides.  
 
Anyone can apply and participate, but you must contribute.  Information can be found at:  http://www.marketingmerge.com/guide_network

Note there is a button at the top of that page outlining the program.  
 
I'd like to end this email by reminding everyone that nothing significant and valuable will come without dedication, hard work and effort.  We're giving you a tangible "How To" step-by-step outline, unlike any that has ever existed before it... if you're patient enough to work through it you'll build an incredible asset and pre-position yourself to collect the huge influx of networkers who are headed this direction.
 
I'll see you inside the training area.
-Mike Klingler

Hi everyone.  If you recently joined the Professional Training level,
welcome!

As you start through the tutorials and begin setting up your own presence
on the Internet, what you’re really doing is building an asset that will
feed your financial success indefinitely—

No matter what happens you’ll always OWN that web of content and the
skill to generate leads and generate cash-flow through your marketing.
That’s powerful.

So stick to it… even when life gets in the way.  Learn how to take a
time-out when necessary, and then RETURN to it when you can.

If you feel stress in your life, understand this means you’re expanding.
 You can either resist the growing process or find a way to work with it.
It’s up to you and so is the quality of your life.

For those of you who are deeper into the Training, I have some updates for
you below.

We’re Growing Very Rapidly…

It’s probably no surprised that we’ve been swamped since launch day of
the Professional Training area on February.  We're stepping up.  We're in
the process of expanding our team so we can support all of the projects
we’ve talked about with greater speed.

Update on Marketing Merge Guides Program…

If you're not familiar with the Guides Program you can review it now.
Note there is a conference call (button at top of page):

http://www.marketingmerge.com/guide_network

If you're brand new to the Professional Training area the ‘Marketing
Merge Guides Program’ is not for you at this time.

Continue through the tutorials and learn about this Guides program after
you have reached Phase II in the Social Marketing section of your
Professional back office.

Note to Those Who Have Applied to Become a Guide...

If you have submitted your first step links you'll receive your next set
of instructions soon.  I have just received my first set of articles today
and will now begin receiving articles for the Guides Marketing Network each
day going forward.

Your next set of instructions on how to become a full-fledged member of
the Guides Program will be sent to you as soon as I get the initial
articles up.  That will be followed by our first 'Guides' Webinar where
I'll share with you the steps I'm taking to construct this massive
marketing campaign.

This is a huge project to help contributing members generate leads while
we teach you more detailed higher-level lessons of attraction marketing
through building your web of content.

More About the Training Series Program...

I've been a little frustrated by the time line in completing the Training
Series I spoke about last week.  I am still finishing up on it.  In short,
it will become the basis for all of our training... and will make it much
easier to teach all of this.

So far, the Professional Training area has focused primarily on the
technical step by step details of setting up your own marketing online...
and we'll continue with that.

But it has been clear that a training foundation was needed to teach (and
make it easier for you to teach your own prospects and team) this
effectively.  The Training Series will provide that foundation.  I'll be
sharing it with you shortly and then we can get back to regular business
(regular training webinars and support calls).

Should you be calling your prospects that come into the University?

Yes.  If you call prospects that have joined your list and met you inside
the University, it will certainly have a lot of benefits.  You'll build
relationships faster… and that will lead to more and faster cash-flow and
enrollments.

But... it's not required any longer.  You have another option.

You can choose to focus on setting up your marketing until you have all
the people you need coming to you… calling and emailing you first.  So
you have a choice.

With that said, I suggest you DO call people if you're unsure which way to
go because it will speed up your growth significantly, while you're setting
things up so more people come to you.

We'll provide a lot of training in this area (about what to say on the
phone) but in the meantime, remember to provide solutions, offer help, but
don't waste time gabbing.

Identify where they’re at, how they’re doing and plug them into the
system if they want to learn how to attract prospects.  Keep things simple
and think about the needs of others and you’ll do great.

Have you added your own links to Your Own Content inside the University
Yet?

Remember that if you’ve created some content at Squidoo, Hubpages,
Ezinearticles, a video, blog or a web site—link to it so that your
prospects will see it when they access your University.

The power of generating leads through the Renegade University lead capture
pages is that it sells you.  That is key.  And by having your own content
it shows you are a leader who offers value.

You can add those links from your Profile area in your system in your
Professional account.

Are You Having Challenges Finding Time to Set Things Up?

Whatever you do, don't let the challenges of your daily life allow you to
miss this window of time to get yourself up on the Internet in front of the
wave.

This system was priced extremely low on a monthly basis so you could go at
your own pace.  It would take 3-9 years in this program to equal the cost
of many weekend trainings that cover much less.

Whether you get your initial web of content set up in 90 days or 6 months,
just be sure to follow through.  The value is here.

Build your web of content and don’t ever expect to receive much until
you've given much (this is a law in all models of business).  The cost for
time and financial freedom is high—but it IS realistic.  If there has
ever been a right place and a right time, you’re standing on it.

Build your web of content and lead with value!  Get it done.

Partners in success,
Mike Klingler

P.S. Log into your Professional account from
www.MarketingMerge.com

Hi everyone,
 
I just wanted to share something pretty huge that's coming up...

I also have some updates and a message for those of you at the various stages of setting up your ‘attraction marketing’ content—like if you’re stuck anywhere in the process, for example.
 
A Formula for Creating Attractive Content
 
I've been working on a training series that I believe will have a profound impact in helping you (and your team) create content that is very attractive to your 'target markets.'
 
The training series is a step-by-step formula for creating content that ‘speaks’ to your prospects in such a way that they hear you and respond.

The training series is also going to be a powerful tool in helping your University prospects ‘get’ the message FASTER.  That means more people who will see you as a valuable asset to their success as their guide—the precursor to building a business relationship and enrolling them onto your team.

Although we have had several Webinars sharing helpful ideas on creating your own content, most of our training so far has focused on getting you set up on the Internet for the first time in a large-scale way... to help you overcome the initial 'technical' hurdles and to see how everything links and fits together.

First and foremost you just need to get on the Internet in a big way and as long as you move through one tutorial at a time, you're doing this now.
 
That IS extremely important and we're proud of the results we’re seeing in the step-by-step approach--we're seeing it help hundreds of people to get out there online and start attracting prospects even though they knew nothing about the Internet just a couple months ago. 
 
In fact, one of our members enrolled 12 new people into their primary business within a single month (when he had never done anything close to that before) and he didn't even know how to use email 6 months ago!  And yet he’s now able to build his entire business with the online social marketing methods.
 
The 'Huge' Training Series Coming Up Will Take this to New Heights!
 
I know that the next step for most of you is getting 100% clear and confident on 'what kind of content' to create.  The training series I'm working on will take you through a step-by-step process to help you do just that with more confidence and clarity.
 
But what I'm just as excited about is that part of this training series will be shared with your free University prospects.  By helping them become crystal clear right away on how attraction marketing works upfront... I believe you will see a significant increase in responsiveness from prospects, coming to you in the form of more Professional upgrades, e-book purchases, and most important, phone calls and email questions to you, putting you in a better position to enroll them into your business.
 
Once we get through Phase II in the Professional back office (video marketing and a few other areas) we'll move further into training in this area... teaching more on what to say and do when your prospects call and email you.  We'll also get into detail about what to say and do if you want to call them first. 
 
Starting out with the first phase of the training, which I hope to be ready next week... we'll help you get a lot more clear on how to create valuable content for your prospects... and, as I mentioned, part of this series will be used to help your University prospects 'get' attraction marketing faster as well, which means more prospects seeking guidance from you and moving forward in all the ways we want to see.
 
I'll let you know when the first stage of this new training series is complete. I want to get it out to you as quickly as possible so it will initially be in written form... so you can start applying it to what you've been learning in your marketing already.  Over time, we'll add more supportive Webinars that compliment the training for those at the Professional level and that's where we'll get into the 'what to say' to prospects on the phone. 
 
We've already started to share 'what to say' in your emails to prospects to get them calling and emailing you first... be sure to read below for a link to the Email Marketing Course 5 Webinar if you haven't watched it.
 
A Message to Our Members Who are Just Getting Started...
 
If you're new or just getting ready to get back into going through the Professional training, here's all you need to do. 

Start at the beginning in your Professional back office where it say 'Start Here Checklist.'  Then follow the tutorials step-by-step.  Within days you'll have your first content pieces up and on the net. 
 
Within weeks or sooner you'll be getting into Phase II training, and from there you can start improving your results by building your 'web of content' foundation as instructed, step by step. 

I'd like to see you creating a minimum of 30 content pieces between your first month and your 3 month.  If you're behind, just go at your own pace.  What's important is that you go because this new model is just starting to rev up… it’s not close to explosion phase yet. 

If you move forward you will have tremendous advantages with the ability to generate your own leads, offer these highly targeted leads (and your knowledge) as an incentive for others to join your team, and to monetize in many different ways.

Keep moving forward at any pace and you'll protect yourself from the economic concerns of the day and future.  If you set this up online you'll be able to leverage it into money in a million different ways... by offering real value to the right people.
 
Marketing Merge Guides Program
 
For those of you who have applied for the Marketing Merge Guides Program we'll be sending you the follow up instructions to join the free lead rotation before next week.  I'll send you a thorough update then.
 
If you don't know about the Marketing Merge Guides Program for more specialized training and leads (from my own massive marketing campaign) you'll be introduced to that when you're deeper into Phase II training.
 
Video Marketing Training
 
We'll be adding to the Video Marketing Training soon.  The next step is to show you how to use a Cannon Powershot Digital Camera.  Presently, we have all the tutorials up there on how to use the Flip camera, step by step to shoot your own video and get it up onto YouTube.  Once we have the Cannon tutorials up we'll get into the marketing side of the training.
 
How Do You Get Prospects Emailing and Calling You First?
 
If you didn't watch Email Marketing Course 5 and you want the answer to the above question, that's your next video to watch.  Click to watch it now here.  Or, you'll find it in your Professional back office by clicking on Attraction Marketing and then Marketing Tutorials (then look to your right for Email Course 5).
 
It's long but it's detailed and specific about 'getting prospects to call and email you.'  Even if you're not using I-contact (maybe you use Oprius or Awebber, etc), and even if you're still new in the training, I think that Email Marketing Course 5 is for anyone who wants to get clear on how you get this all set up so prospects actually call and email you first. 
 
Email Marketing Classes--Where You Get Them Coming to You
 
We'll pick up where we left off next week--right now I want to finish up on this new training series I mentioned first because I think it'll be huge.
 
Have You Added Your Content to Your University Yet?
 
A while back I mentioned you can now add your content to your University so your prospects inside the University can see you out there on the net and the value you offer.  You can do this in the Edit Profile area.  If you have questions contact support.  I'll do a tutorial on it but not for a couple weeks... it's pretty self explanatory but again, if you need any help just email support@marketingmerge.com
 
I get a lot of questions like, 'How do I turn a generic networking prospect into a downline member?'  Or, 'How can I attract prospects who are looking specifically for an opportunity right now?"  And I often answer these questions as best I can for our support gal, Didi, to answer as they come in. 
 
The bottom line is this... The Internet is changing everything about the networking business.  You just have to first get your 30+ pieces of web content up there by following the tutorials.  Then you improve upon it.  You get your prospects list growing.  Instead of cold calling and talking to 10 people a day the old way you do this.  You create a residual effect where lead add onto your list each day even when you're doing other things or distracted.  You build it up on your own time, over time--you go as fast or slow as you want to go.
 
But whatever you do, keep doing it because this has only began.  What you're putting out there will be in front of a massive migration of networkers who haven't heard of any of this yet but will be for the next several years.  Plant your seeds.  You'll have a beautiful garden.
 
There is just no better way to protect yourself from this insecure economy than getting your tail online.  So keep going through the tutorials at your own pace... watch Email Marketing Course 5... ask support if you need help knowing what your next best step is... and hang onto your hats because the email training series I mentioned above should be out next week!
 
Partners in success,
Mike Klingler

The link for details about the Marketing Merge Guides program can be found here below.

The recording of the 'Marketing Merge Guides' Webinar is at the top of the page. 

This information is only for those who have gone through several weeks of training at the Professional level.

Click to review the Marketing Merge Guide Program

Thursday's Email Marketing Class 5 should be up in the archived areas at Professional back office later today (Saturday May 24th).  I highly encourage everyone to watch this at some point as it gives real examples of what you write prospects (and how to write your own) to get them calling and emailing you and interested in your specific offers.

Today's Webinar on Advanced Training for Search Engine Optimization and Linking Strategy (to get more prospects from your content and effort) will be posted soon in back office as well.

There is an email I sent to the Univeristy members I suggest you review.  There is plenty of your own Internet content that you can create from the message given in that email.  Click here on Attraction Marketing - Give Before You Get to view it.

Quite a few people have asked me about Oprius, an email company that provides a service similar to I-contact, Awebber, and others, which allow you to send emails to a large list at one time, or to set up auto-email campaigns or auto-responders.

Oprius offers other features that are tailor-made for the network marketer.

So why didn't we start teaching this instead of I-contact when we started our email marketing classes?

Because I haven't fully tested it yet.

Once I do I will certainly provide some training on how to use Oprius if it measures up to the deliverable rate of I-contact.

Deliverability is, by far, the most important thing to look for in an email service.

This means how many of the emails get delivered.

This will have a lot to do with how well established a company is with the email service providers like AOL, Yahoo, Hotmail, and even bigger 'behind the scenes' players that decide whether or not an email gets delivered or blocked.

We have tested I-contact for several months before using it and